Mail Piece Approval Overview
With consumer privacy in mind, Data Owners prefer to take extra care in certain sensitive areas. These sensitive data may include ethnic data, children's data, health data, and so on.
When you place an order that contains sensitive data, you may be requested to provide your marketing offer for review to ensure compliance with the Data Owner's standards and regulations. Your order is placed on hold for compliance review until the mail piece, which you want to use with this mailing list, has been approved. Upon approval, the order is released. To prevent the order from being placed on hold, you can submit your mail piece for review and get it approved in advance.
Depending on the list, mail piece approval may be required in the following cases:
• For any order placed on the list.
• If specific "sensitive" selections were used in the search.
• If specific "sensitive" output fields have been selected for the order.
With the Mail Piece Approval feature, you can do the following: